Saarthi Pure
Taking a New Premium Brand Directly to the Right Customers
Blenda
Premium Copper Products
Market Strategy, Exhibition Planning, B2C Sales, B2B & Gifting Opportunities
2026
The challenge
Saarthi Pure wanted to reach premium customers face-to-face, but setting up a permanent retail presence in premium malls involved high rental and operating costs for a new brand.
The approach
• Recommended premium mall exhibitions instead of permanent retail stores • Identified exhibitions aligned with the target premium audience • Planned and executed the exhibition presence • Created direct customer interaction and product demonstration opportunities • Used exhibitions to generate both B2C sales and bulk corporate/festival gifting orders
Net Monthly Profit
Built a direct premium-customer acquisition channel
Generated strong B2C orders through exhibitions
Secured bulk gifting orders during festive seasons
Avoided the high fixed costs of a permanent premium mall store
Established a profitable growth model for the brand
Our impact
We helped Saarthi Pure reach the right audience without taking on the cost of a permanent retail store, turning exhibitions into a profitable sales and customer-acquisition channel.
Marketplace Fund Recovery
Recovering ₹25 Lakh+ in Unreleased Marketplace Funds